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Hi, I'M THOMAS


I'm an award-winning creative director & digital professional. I believe in producing innovative media that fuels engagement between brands and their audiences. My passions are storytelling & technology, and I want to utilize them to create genuine customer experiences.

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Hi, I'M THOMAS


I'm an award-winning creative director & digital professional. I believe in producing innovative media that fuels engagement between brands and their audiences. My passions are storytelling & technology, and I want to utilize them to create genuine customer experiences.

About

 

Currently I am I was an Executive Creative Director with Hamburg-based agency interone, part of BBDO, working mainly on the global BMW account. Then I started the digital department at antoni in Berlin working exclusively on the Mercedes-Benz HQ account. Now I'm back in Hamburg working as a Group Creative Director at Kolle Rebbe, mainly taking care of the global Lufthansa account. Additionally I am a lecturer at Miami Ad School Europe since a couple of years.

I prefer to get my hands dirty, rather than just overseeing and bleed creation - campaigns, digital services, technology - and user experience prowess.

 
 
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WHAT I DO


In a time when it has never been easier to reach consumers, and yet never harder to truly connect, I am a fearless partner in creativity who produces work that cuts through the clutter, rises above the commonplace and challenges consumer indifference. I dig deep and ask the hard questions, in search of an enlightening truth that reveals where the real opportunity is. Spoiler: It’s almost never where I think it is...

WHAT I DO


In a time when it has never been easier to reach consumers, and yet never harder to truly connect, I am a fearless partner in creativity who produces work that cuts through the clutter, rises above the commonplace and challenges consumer indifference. I dig deep and ask the hard questions, in search of an enlightening truth that reveals where the real opportunity is. Spoiler: It’s almost never where I think it is...

Work that Disrupts 

Only dead fish go with the flow. In a world that is moving faster than ever, a willingness to innovate and disrupt are a necessity; to cut through the clutter, provoke engagement and generate growth.

Work that Matters 

Brand purpose and shared values are as important as product features and value for money. By integrating a positive social impact as a core differentiator, the public becomes its most fervent advocate and most powerful medium.

Work that connects

“Why would I care?” is something I continuously ask myself, on behalf of the target audience. Such decisive filters, combined with strategic intuition and inspired creativity is essential to producing work that is impossible to forget.

 

SkillS

 

#Ideas #Creative Direction #CX/UX #Creative Data #Digital Strategy #Programatic Creativity #Creative Technology #Storytelling #Copywriting

 
 
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what i Did


Over the past ten years I have had the privilege to work on various global accounts across different industries, won a couple awards, was a teacher at Miami Ad School and took part in some juries.

what i Did


Over the past ten years I have had the privilege to work on various global accounts across different industries, won a couple awards, was a teacher at Miami Ad School and took part in some juries.

 

clients

#BMW #BMW M #BMW Financial Services #DHL logistics #Enterprise rent-a-car #Hypo Vereinsbank #lufthansa #Lufthansa technik #Mercedes-Benz #mercedes me #mini #mini john cooper works #nokia #otto group #pickup #unilever #volkswagen #...

 

Awards and honors

 

#ADC #AMA #Cannes #Cresta #DDA #DDP #FWA #GAoM #Neptun #NMA #NYF #PIAF #Webby

Jury participations at New York Festivals 2015 & 2016, Le Book 2016, Ad Stars 2016